Building lasting commercial relationships among manufacturers, representation applicants, market intermediaries and international business partners requires a transparent framework defining the parties’ roles, responsibilities and interests. Focusing on a success-based cooperation model, Ertebat Saz Asr and NoviraHub manage and facilitate opportunity identification, matching, controlled introductions and the formation of commercial partnerships.
Key Services and Achievements:
• Success-based cooperation: Designing a cooperation model with no upfront fee for services covered by this model and setting fees according to the achievement of the agreed outcome.
• Clearly defined roles: Specifying the roles of the manufacturer, representation applicant, market broker and other relevant parties in each business opportunity.
• Controlled introductions and opportunity protection: Recording and managing introductions and communication histories to reduce the risk of intermediaries being bypassed and protect the parties’ commercial interests.
• A contractual framework suited to each partnership: Establishing an initial cooperation structure based on the opportunity, target market, product, territory and the parties’ commercial terms.
• Support through to agreement: Following the process from identifying and matching opportunities through negotiations and the formation of a commercial agreement, using specialists and professional partners for legal or other specialist matters as required.
